Changing perspectives through urban space.
Mnemon —
Brand Identity
Mnemon is an interdisciplinary studio that unites spatial design with experiential marketing. Founded by Ayham Aragi and Ghalia Wahoud, the Atlanta-based duo aims to create a new dynamic within the urban and commercial landscapes of cities. By activating underused public spaces with branded product installations, they craft environments that encourage interaction, celebrate culture, and stimulate commerce.
The brand’s concept, designed to be both intriguing and dynamic, is rooted in Mnemon’s commitment to offering fresh perspectives. Their projects transform spaces into unexpected settings where products can be experienced, fostering a deeper connection with our urban surroundings and inviting moments of discovery, contemplation, and wonder.
Role —
Creative Direction & Design