Sheltering at-risk families.
Our House —
Brand Identity
After merging with another nonprofit, Our House needed a brand to support its combined services. I redesigned the logo to illustrate the organization’s core programs: emergency shelter and early childhood education. The identity needed to be easy for the staff to use and flexible enough to work at a formal gala or in a classroom.
I led a team in creating the brand identity, messaging, promotional materials, and design of a new website. I also authored their new tagline, “Shelter to live. Education to thrive.” To bring the brand to life, our team collaborated with Our House’s board and staff as well as outside marketing and development partners.
Role —
Associate Creative Director
Team —
Creative Director
Wade Thompson
Designers
Ryan Nix Glenn
Michael DiCristina
Graham Robson